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Showing posts from November, 2012

HP ‘Sound Of Touch’ Windows 8 Launch Party in NYC!

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Windows 8 has launched with a splash, and HP celebrated the much anticipated debut of the new operating system last night by throwing a private party on October 24, 2012 at Terminal 5 in New York City, highlighted by the groundbreaking and critically acclaimed hip-hop electronic group from Los Angeles: Far East Movement. The excitement was palpable as soon as guests entered the venue, with HP themed blue lighting effects splayed across the walls as digital lightshows danced across the ceiling to the beat of the DJ spinning tunes throughout the acoustically excellent Terminal 5. The first part of the evening included an Artist Talk event hosted by none other than the official celebrity Grammy music blogger himself, Arjan Writes, who held an engaging and in-depth interview with the amazing members of Far East Movement right on the performance stage, alongside their musical equipment. Guests attending the Artist Talk session were treated to their very own copy of Far East Movement’s lat…

Cisco’s annual partner marketing conference event follow by unique entertainment

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Cisco’s annual partner marketing conference, Partner Velocity, wrapped up in Las Vegas in February 2012. Two hundred and thirty-five partners from 24 countries were in attendance to witness Cisco’s recently appointed VP of global partner marketing, Amanda Jobbins, sing her heart out during the closing ceremony. I can confidently confirm that she passed her trial by fire with flying colors and her future at Cisco (or Glee, if she decides to pursue that path) is fully secured. Cisco’s “Marketing Badge” concept is going to be well received by its partners.  Partners acknowledged that because they are not adept at all aspects of marketing, they hope that the certification will provide them with marketing education skills across the board, including those for lead management, demand generation, event marketing, etc. Cisco is committed to growing the social strategies of its partners.  During her opening remarks, Amanda Jobbins stressed that “84% of Fortune 100 companies are active on soci…

Retail’s BIG Show-Convention & EXPO ideas

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NRF’s Annual Convention & EXPO was nicknamed “Retail’s BIG Show” many years ago and because the name was so appropriate, it stuck. Today, Retail’s BIG Show is NRF’s flagship industry event held annually in New York City. The four-day event offers unparalleled education, collegial networking, and an enormous EXPO Hall full of technologies and solutions. The Convention’s centennial celebration was held in 2011, commemorating 100 years of industry leadership. Retail’s BIG Show 2012 was another record-breaking year – more than 25,500 people attended from 78 countries, a 13% increase in attendance from 2011. NRF offered more challenging programming, more retail innovators, more opportunities to connect with colleagues, and even more space to move around in.JDA Software Opened New Social Channel for Customer and Partner Engagement The Supply Chain Nation blog to feature insights and conversations between JDA experts and customers about trends, best practices and emerging supply chain t…

BMW Olympic Joy Festival at the Bird's Nest Stadium in Beijing

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With China as its No 1 market, the carmaker launches new programs. As a six year exclusive automotive partner of the Chinese Olympic Committee, BMW is holding series of Olympic activities to welcome the 2012 London Olympic Games just open on July 28. As the global sports gala gets underway, the latest sales figures show that China became BMW’s largest market in the world in this year despite an overall downturn in the Chinese auto market. The move to support the China’s Olympic teams shows the carmaker’s commitment to the local market, said the top executive of its China operations on July 14 after the launch of BMW’s all-new 3 Series. “The cooperation between BMW and the Olympics is deep and sustainable,” said Ivan Koh President of BMW China Automotive Trading Co, during an exclusive interview with China Daily following the launch ceremony. As prelude to the 2012 London Olympic Games, BMW has hosted several activities in China incorporating its brand value ”JOY” The 2012 Olympic JOY …